Marketing Implementation

TBI is often described as an extension of an organisation’s marketing team. We work with teams of all sizes to create and deliver digital marketing programmes to achieve community engagement, grow readership, and attract quality submissions.

Many of our clients need extra resource to bring their marketing ideas to life.  With our flexible approach we can extend your marketing capabilities for short-term projects or ongoing collaborations.  We can bridge the gaps in your team’s skillset, cover staff vacancies, and provide the extra help you need to meet your goals.

Recent projects include:

  • Campaign planning and management

  • Case studies

  • White papers

  • Lead generation

  • Social media: Paid and organic

  • Paid search: e.g., Google Ads, Bing

  • Email marketing

  • Paid advertising

  • PR

  • Campaign reporting - including native platform and website analytics (i.e., GA4 and Adobe)

“We worked with TBI to get the marketing activities kicked off for our online education product. We already had a small following of dedicated and enthusiastic users but wanted to grow that and didn’t really know which channels were best. TBI worked with us and members of our community to get feedback on the product and then set up some campaigns, experimenting with different marketing channels. They collected loads of data and could then advise us how best to focus our limited resources for greatest effect going forward. At all times, the team was friendly, helpful, professional and responsive. Thank you!”