Testimonials
Learn more about our wide range of strategic consulting and marketing services, with supporting testimonials from organisations across the scholarly communications landscape who have partnered with us.
“TBI has been one of our oldest partners in marketing and communications at eLife. They helped us to establish our first strategies for outreach to the scientific community, and over the years they have remained a reliable, ‘go to team’ to help us with everything from email campaigns to our perception surveys, so if you have the opportunity to work with TBI, I would definitely suggest you give it a try!”
– Jennifer Gibson, Head of Open Research Communication, eLife
“Working with TBI has enabled Cabells to improve its overall offer for two reasons. Firstly, the confidence they gave us about branding due to the thoroughness of their research meant that we could take quick decisions. Secondly, as a result of them being extremely flexible and quick to respond to requests, saw our rebranding exercise move forward very quickly from brief to final changes. As a result, we would not hesitate to recommend them for any branding or market research work.”
– Simon Linacre, Marketing Director, Cabells
“TBI recently assisted us with programming and analysing a survey which ultimately had over 7,500 respondents. Their expertise in scholarly communications was invaluable, enabling me to trust them to understand the significance of the results and to distil the survey’s findings and implications for reporting to our wider stakeholder group. They brought the data to life well and presented it beautifully, making it easy for people to digest. I felt proud to pass on the report created by TBI.”
– Charlie Rapple, Sales and Marketing Director and Co-founder, Kudos
“Non-profit publisher Annual Reviews has partnered with TBI for 12 years – at this point, we regard them as an extension of our in-house Marketing team. As a full-service agency, they offer expertise in market research, institutional marketing, public relations, email marketing and social media engagement. Their focus on measurable results helps demonstrate the impact of our MarCom program. Above and beyond that, they provide up-to-the-minute industry insight, improving our business performance.”
– Liz Allen, Director, Strategy and Marketing, Annual Reviews
“We commissioned TBI to conduct an open access feasibility report on our behalf, based upon customer surveys, qualitative interviews and business data analysis. The remit included financial modelling and scenario-building. From the outset, the TBI team provided excellent advice and were extremely responsive throughout the process. We altered the scope of the project mid-way through and they proved highly flexible in dealing with the new requirements – meeting all deadlines, often at short notice. We were extremely happy with the final report which provided rich insights and is very helpful for our decision-making. It was an absolute pleasure working with the TBI team.”
– Damon Allen, Head of Sales, OECD
“I rely on TBI Communications to extend the capabilities of my in-house team. They have brought a strategic approach and a wide array of skills, including strong writing, to our collaborations on PR, content development, and books marketing.”
– Sara Girard, Director, Marketing and Communications, AIP Publishing
“TBI Communications planned, delivered and analysed a complex customer survey and follow-up telephone interviews for the Royal Society of Chemistry. The scope included gaining insight into customer perceptions of publishing products and services, and broader customer opinions about academic publishing. TBI understood the project aims, planned stages clearly and provided best practice expertise to create a professional online survey with a strong response rate. They worked flexibly and helpfully with internal staff through prompt communications and ensured all internal stakeholders were consulted. The outputs provided were comprehensive according to the original project brief and robust, with additional context and recommendations included.”
– Helen Bache, Insights Executive, Royal Society of Chemistry
“The final report was very comprehensive, and we were able to view the first draft and ask TBI to dig deeper in particular areas that we thought might provide an interesting analysis. This review process was very valuable, and the time taken for this helped to get a better final result. We were very satisfied with the results of our survey to a global membership and conducted in seven languages. TBI managed it perfectly.”
– Helen Mandl, Deputy Secretary General, International Federation of Library Associations (IFLA)
“We worked with TBI on a case study / extended testimonial with one of our valued customers and we were very pleased with the result. TBI spent time with us beforehand to understand our organisation and the product, and were able to hone in on the key points from their discussion with our customer. The result was a well-positioned extended testimonial which clearly communicates how access to our product benefits our customer. TBI are professional and a pleasure to work with, and I would be happy to work with them again in the future.”
– Rhianna Gamble, Head of Marketing and Engagement, IFIS Publishing
