Tag Archive: projects

  • Shout out for our client Code Ocean

    We take pride in working with some of the most prestigious publishers, societies and technology companies within the academic publishing sector.
    Working alongside very smart people on very interesting projects and making a difference in the world of research, knowledge and scholarly communication is all extremely gratifying! When our clients receive recognition for their amazing work we really want to shout out and share our excitement – so we were absolutely delighted when Code Ocean received their well-deserved ALPSP award for Innovation in Publishing last month!

    “Code Ocean stood out as a shining example of a robust, well-executed, transformational solution to a real challenge for researchers, allowing them to build on the work of others more efficiently and therefore help to accelerate research” – said David Sommer, the chair of the judging panel and we couldn’t agree more.

    The winners of this prestigious award must demonstrate excellence in terms of originality and innovation, significance and value to the community, utility and long-term viability and Code Ocean truly achieved it all! We hope that we will continue supporting them on their mission to accelerate research and continue making a difference in the world of academic publishing and we are very proud to work closely with their amazing team.

    Here is a shout out too for the projects we’ve been involved in during recent months with our various partners:

    Digital Marketing Campaign Planning, Implementation and Reporting
    > Managing Google Display Network campaigns, optimization, and reporting
    > Researching media and social media channels for online advertising opportunities, placing ads, reporting on conversion
    > Targeted multi-channel campaigns to drive awareness and convert to readership/newsletter subscribers (email, social)

    Thought-leadership and publicity
    > Ghostwriting for a CMO in Marketing Tech Outlook
    > Press releases/content placement in industry news channels

    Market Research
    > Awareness and perceptions of Higher Education Course Materials Delivery Models
    > Brand perceptions of top scientific journals among researchers and librarians
    > Research programme to explore the market need for a potential new ‘gold-standard’ reference product in a highly targeted subject area.
    > Led the first membership research programme for an international membership organisation, exploring the relevance and visibility of the organisation to groups around the world

    General Data Protection Regulation (GDPR)
    > Advised several clients on best practices to ensure legacy customer and prospect data were assessed ahead of the General Data Protection Regulation coming into force, and helping establish GDPR-compliant workflows.

    If you would like to find out how we can help you accelerate your organisation’s growth don’t hesitate to contact us, we would be delighted to share our insights.